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	<title>White Design Studio</title>
	<link>http://whitedesignstudio.com</link>
	<description>A Thinly Veiled Marketing Piece About White Design Studio, Cincinnati, Ohio</description>
	<lastBuildDate>Tue, 04 May 2010 18:10:18 +0000</lastBuildDate>
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	<item>
		<title>Portfolio &#124; Environments &#124; HR/PSO</title>
		<description>

EXTENDED GALLERY &#124; 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10

These 5 floors of environmental branding for local company combined equity from their Human Resources team and their Product Supply Operations team. We worked with architectural partners BHDP to design ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/portfolio/environment/portfolio-environments-hrpso</link>
			</item>
	<item>
		<title>Creativium debuts at ABPM Conference</title>
		<description>

Creativium is more of a way than a thing. It cannot be mined or manufactured. It is design prowess in its purest form. Whether it is a great piece of inspiration, or a new way of thinking about something, or just a strong cup of coffee, Creativium is the name ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/announcements/creativium-debuts-at-abpm-conference</link>
			</item>
	<item>
		<title>White Design Studio featured in SEGD Design Magazine</title>
		<description>

Our interactive, air-touch wall installed at Battelle in Columbus, Ohio has been featured in SEGD's quarterly magazine. Read the article here. </description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/announcements/battelle-featured-in-segd-article</link>
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		<title>Portfolio &#124; Environments &#124; Battelle Labs</title>
		<description>

Battelle is the world’s largest, nonprofit, research and development organization. Their selling line is “The Business of Innovation.” Our overarching goal was to brand the lobby and cafeteria of their global headquarters in a way that embodied innovation.

The design challenge was to show Battelle as a global leader in science ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/portfolio/environment/portfolio-environments-battelle-labs</link>
			</item>
	<item>
		<title>Portfolio &#124; Interactive &#124; Battelle Labs</title>
		<description>
EXTENDED GALLERY &#124; 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10 - 11 - 12
Our goal was to create an immersive interactive way of experiencing the Battelle brand that tapped into the wonder we all feel when we discover something. The interactive wall tracks you from up to 20 ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/portfolio/portfolio-interactive-battelle-video-wall</link>
			</item>
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		<title>Details &#124; Molecule Sculpture</title>
		<description>
EXTENDED GALLERY &#124; 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10 - 11 - 12 - 13 - 14 - 15 - 16 - 17
The centerpiece of this environmental branding project is a 3,000 pound steel sculpture of a molecule developed by the scientists at Battelle. It is a portion of a molecule for a material key to the production ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/details/details-battelion-molecule-sculpture</link>
			</item>
	<item>
		<title>Details &#124; Pattern Language</title>
		<description>
EXTENDED GALLERY &#124; 1 - 2 - 3 - 4   
White Design Studio developed a language of patterns that we used in the media and graphics of our environmental branding package. The patterns are made up of three elements. Squares, Circles and Hexagons. They are organized into streams, and within the streams, begin to align to ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/details/details-pattern-language</link>
			</item>
	<item>
		<title>Peter White Conducts Workshop at the Fall ABPM Conference</title>
		<description>

Peter White, Designer, White Design Studio, Dale Tesmond, The Brand Experience and Matt Heller, Cultural Anthropologist, Aegis Group teamed together to conduct a workshop for the ABPM Fall Conference in Dallas, Texas on October 21st, 2009. The topic was "Manipulation" - in other words, how to best prepare your audience ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/announcements/peter-white-to-speak-at-fall-abpm-conference</link>
			</item>
	<item>
		<title>Portfolio &#124; Environments &#124; P&#038;G Fabric Care</title>
		<description>
EXTENDED GALLERY &#124; 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10
Celebrating the individuality of a particular brand or brand group within P&#38;G requires interpreting the corporate equity in the context of brand. Here, we designed large fabric inspired screens ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/portfolio/environment/pg-fabric-offices</link>
			</item>
	<item>
		<title>Details &#124; Graphic Threads</title>
		<description>

These open weave room dividers for a Fabric Care company here in Cincinnati (I wonder who that could be…) were a detailing and composition challenge. 3D models were constructed to help both designer and client visualize the final product. Direct printed Sintra was selected for its durability and flexibility as ...</description>
		<link>http://whitedesignstudio.com/http:/whitedesignstudio.com/details/open-weave</link>
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