Portfolio | Environments | USDF United States Dressage Foundation


White Design Studio and MurphyCatton have combined again to put a new face on the USDF’s Roemer Foundation/USDF Hall of Fame exhibit for the 2010 World Equestrian Games or WEG. USDF is located in Lexington, Kentucky and is part of the Kentucky Horse Park. Our design solution centers around (2) full-sized two-dimensional horse-and-rider sculptures. These colorful icons symbolize the unison of horse and rider in the sport of dressage. A series of graphic panels line the perimeter wall, each highlighting a part of the dressage story. A 24′ time line panel knits together all things dressage. Additional information is delivered via two interactive video displays. This project is a great example of our ability to take a great story and make it engaging, educational and entertaining.