BOEHRINGER INGELHEIM

WAYFINDING & SIGNAGE
Exterior signage package designed for Boehringer Ingelheim's diverse campus near Columbus, Ohio.

Boehringer Ingelheim is a research-driven group of companies dedicated to the discovery, development, manufacture, and marketing of innovative healthcare products. For over 135 years, Boehringer Ingelheim has focused on long-term performance rather than short-term profits. Day by day, more than 52,000 employees of Boehringer Ingelheim create value through innovation with a clear goal: to provide more health and improve the lives of both humans and animals.

Boehringer Ingelheim asked us to design a wayfinding and signage package for their Roxanne Labs campus near Columbus, Ohio. We started by designing a series of site communication standards defining a scope and location map for all proposed wayfinding and signage.

Next, the signage system was crafted to account for hierarchy, brand standards, approach speeds and distances, communication requirements, durability, production method, delivery schedule, and a host of other considerations.

Boehringer Ingelheim took our finished designs and had them fabricated and installed on their campus. As a result, the new signage successfully knits together a campus of buildings with different architectural personalities while also serving as an important first impression of Boehringer Ingelheim as modern, precise, and approachable.

Portfolio view

SERVICES ON PROJECT

Wayfinding & Signage

LOCATION
Columbus, Ohio
COLLABORATORS
Large, exterior wayfinding sits in front of the Boehringer Ingelheim entrance. Signage is blue at top and grey below with white text.
Pathway leads up to Boehringer Ingelheim entrance. Logo in silver is mounted to left of doors.
Left: exterior wayfinding for Boehringer Ingelheim has blue background with light blue logo and accent. Right: monument wayfinding is white on top with blue logo and blue on bottom. In background, building is seen behind a fence.
Monumental wayfinding sits in front of parking lot at Boehringer Ingelheim's campus. Blue part on top displays logo and directs visitors to various points on campus. Bottom section is silver/grey and displays warnings and notices about the campus.
No items found.
SERVICES ON PROJECT

Wayfinding & Signage

LOCATION
Columbus, Ohio
COLLABORATORS
NEXT PROJECT

P&G HR/PSO

BRAND IDENTITY | EGD | WAYFINDING & SIGNAGE
Brand experience package designed for P&G's HR and PSO departments.
Series of three, free-standing panels in blue, orange, and green. Circular pieces and white letters adorn fronts. Panels sit amongst blue furniture.